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Absolut Lucia is a part o Absolut Legends series, which was originaly presented in winter 2002. Absolut Legends were reprinted in Scanorama magazine in 2003 with the names of all persons (Valborg, Alva, Midsommar, Lucia, Nacken, Oxdans, Valkyria and Viking).
The Absolut Legends campaign is inspired by traditional Swedish myths. The interpretation of these myths and legends in a modern way by fashion wizard Jean-Paul Gaultier, resulted in stunning haute couter. One of the legends that inspired Gaultier was destiny of Saint Lucia. A destiny that in many ways seems to have a modern day equivalent... Copyright: 2002
Photograph: Jean Baptiste Mondino
Artist: Jean-Paul Gaultier
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